A few months ago Bryant Garvin wrote an interesting post arguing how phrase match keywords have negligible use in Google AdWords campaigns, and how exact and modified broad match keywords should instead provide sufficient opportunity for most Google AdWords advertisers [...]
So you've earned a conversion through a kick-ass landing page - congrats! But, if you think that's where it ends, you're sadly mistaken. You turned a user into a buyer and now is the PERFECT time to push marketing ROI [...]
I'm pretty sure you'll agree with me that there's A LOT of SEO information already out there. But the question is: How do you know which information you can trust...and which may penalize your site down the road? Well the [...]
Dolphins by LaPrimaDonna There is a saying with regard to customer service which states that a satisfied customer will tell one or two of their friends about a positive experience, whereas a dissatisfied customer will tell everyone they know [...]
HubSpot is a terrific platform which is designed with the purpose of driving people to your website, generating leads and converting those leads into paying customers. But it isn't perfect (nothing is) and for many, the price tag can be [...]
Maze by stevemonty To some businesses, Digital marketing can seem like an endless maze. To others, it is a paved road to massive success. If you prefer the second scenario, you need to overcome 4 major Digital marketing [...]
Google has made life a whole lot easier for local business owners. Google My Business is a unified interface designed specifically for local businesses and large enterprises. It was created to be a user-friendly platform and the quick tutorial below [...]
Nofollow and dofollow links have been a hot topic when it comes to link building for a number of years. Roll back all the way to 2005 - when the "Nofollow" tag was first introduced by Google. The initial premise [...]
What are view-through conversions? A View-Through conversion happens when a person sees an ad, does not click the ad, but then later they complete a conversion on your site. AdWords measures these conversions as many-per-click conversions that occur within 30 [...]
Hootsuit has been around since 2008 and is currently one of the most popular ways to manage social messaging on Twitter, Facebook and more. When it was first launched it's main focus was on making it easier to manage multiple [...]
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