As one of the top three ranking signals, backlinks have mattered to search engines for years, and they will most likely continue to matter far into the future for as long as organic search results exist. That means building [...]
The most difficult part of building a successful business is generating more sales while also sustaining business growth. Thankfully, the latest technologies in the marketing industry make this process much easier for almost all types of businesses. Email marketing [...]
Today's knowledge economy and accentuation of how important lifelong learning is have interesting implications for businesses – in terms of both possibilities and challenges. On the one hand, both you and the employees of your business certainly have the kind [...]
Everything starts with planning and setting expectations and goals. I covered initial phase of website Localization in How to Plan Website Globalization & Localization post. By now, you should know your organization’s globalization mission and have a plan to support [...]
While we all know backlinks are the number one ranking signal, we cover another aspect of SEO and user experience, and that is your website’s loading speed. 1. Caching Plugins For Wordpress If your website is powered by WordPress, [...]
Synopsis: Did you know that you might be spending more time and money on demographics that may end up not being effective and miss nearly 70% in mobile search revenue if you fail to take into consideration the intent [...]
We all love free traffic! SEO leads to revenue that goes straight to the bottom line. Yet, many companies do not have dedicated SEO resources and the task falls upon busy marketers that have many channels to worry about, [...]
Implications of the Duopoly’s Market Grip on your Digital Strategy The power and influence of Facebook and Google gets stronger every year and will have a major impact on your digital marketing strategy for 2018. Commentators in the digital marketing [...]
Influencer marketing has gone mainstream. With defined steps to implement it, more and more brands are going to rely on influencer marketing in 2018. According to Linqia’s latest research: Out of 86% marketers who used influencer marketing in 2017, [...]
Over the past decade, social media has become the domain where much of the world’s buzz takes place. By 2021, the number of users across the globe is expected to surpass the 3 billion mark. In addition to all [...]
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