This is the third part in a four-part series on How To Ensure Social Media ROI. Read previous parts here: Part One: How To Get Social Media ROI Part Two: The 4 Functions of Social Media Part Three: Repurposing Linkbait [...]
Google announces the ability to target your ads to only those placements that are above the fold on the Content Network.
Tad's a smart person. Strikes me as such and shows it in the things he posts, says online. He lives in Europe, I come from Europe; instant bond. Us knows us. ps: contains weetable quotes In 2005 you described the [...]
As I sat down to write this, I realized that I could write this entire blog post in just four magic words, namely the Golden Rule. Those who are successful at social media marketing would immediately understand exactly what I [...]
You might have heard about some pretty cool news stirring in the UK search market of late... something really quite special. On the 11th January a number of digital marketing managers and specialists launched what is to be an ultra [...]
A look at how to jump start a mobile paid search campaign in 5 easy steps.
[Read part one, the overview here] We're Not Fighting, We Just Have Different Goals In blogs and blog comments there's some contentiousness about the goals and measurement of social media. The debate is simply a misunderstanding. There are multiple goals, [...]
I don't remember why exactly but Gapingvoid, as I think of him, was among the batch of first people I started to follow on Twitter. He seemed to be in some kind of smart crowd; the kind of crowd I [...]
Google is trying to play its "one up" in search engine land. This week Yahoo announced it is adding Twitter to the slew of social network sites supported in its "update whatever it is right from here within Yahoo" setup. [...]
Are you a self-employed SEO? Do you want to be? There's a lot to consider in making that jump to self-employment. It isn't for the faint of heart. It starts with giving up the myth of stability, and it ends...well, [...]
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