For advertisers who want to generate phone calls from their AdWords efforts, there has long been a tough decision about ad formats. You could add a call extension to your ad and get a “Call” CTA added. This meant [...]
Do you ever feel like your marketing campaign is being ignored by your audience? Are you sick and tired of creating marketing campaigns that are not converting? The truth is: It is not only you. Millions of marketers like [...]
If you are running ads on Google then you probably want more customers to visit your business. Local extensions allows you to display your address, a map to your location, or the distance to your business underneath your main [...]
“Give the customer what they want” is a tried and tested method for getting customer engagement and more sales. But what if your customers want something extremely specific? How can you make sure that what you’re showing them is [...]
The app developing world are faced with a problem when it comes to app visibility in the marketplace. Luckily, Progressive Web Applications have come to save the day, and there are hidden SEO benefits by adopting this method as [...]
Twitter’s analytics dashboard is home to some of the most important data about your Twitter account. In this article, we’re going to look at how you can benefit from your Twitter analytics data. We have a list of 12 [...]
For every marketer, online branding is a puzzle that they must piece together themselves. Let’s face it, the guides you can find online can only cover so much. At the end of the day, you still have go through [...]
An eMarketer report establishes that the global sales from retail will surpass $27 trillion in 2020. There are tons of other studies pointing out to this one trend that online retail is growing at an incredible pace globally. However, [...]
Next time you walk into a store take special care to notice your surroundings. How air conditioned is the space? What music are they playing and at what volume? Are there any unusual scents in the air you might [...]
Influencers have taken the marketing industry by storm. And by now, most marketers are familiar with planning and executing influencer marketing campaigns. But even if they can successfully execute their campaigns, they still face the challenge of measuring their [...]
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