Getting creative in marketing often means doing so both online AND offline. Linkbait doesn't just happen online. Ask Ask, for example. They are using billboards in the real world to create viral linkbait for their search engine, and these bizarre, [...]
Three months ago, Joel Bresler launched a web site presenting a cultural history of the American folk song, "Follow the Drinking Gourd." His web site presents an interesting test case for search engine performance. We covered his preliminary findings on [...]
Whoops! What have we here? Digg comes up as a 404!
Techcrunch and Search Engine Land both seem to think Wikipedia is using a double standard by giving special treatment to their own website properties, because they are not nofollowing links to their own sites. Why should they? Nofollow is supposed [...]
I've talked about submitting to directories several times before and I've recently discovered another good directory submission service. Some of the things I like about this particular service are: You can distribute and schedule your submissions at your own pace, [...]
All online videos should have some kind of tagging system that allows users to click on a tag and jump right to the part of the video it references. That's just what veotag does and it's pretty cool. Better yet, [...]
HA! Love this one - The 10 Commandments of Search Here's one of the commandments: Honour the robots and the spiders with fresh content and inbound links, that thy sites days may be long atop the SERPs which the gods [...]
How cool would it be to be able to watch your visitors move their mouse, click on links, and scroll down your pages? Would that tell you anything about your site? What if you could watch and record your users' [...]
Recently Google has invited us to participate in Google Audio Ads. Here are some screenshots. Cheers! Sasha
On the heels of the Google Doubleclick story, and the Google Clear Channel story and the Yahoo print story and the ebay TV story and the Spotrunner tv story and the... Well, you get my point. Onilne advertising is only [...]
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