Once upon a time.... This is perhaps one of the most stimulating sentences we grew up with. It meant something exciting was going to be told to us which was going to transport us to another world. A bed time [...]
Copywriters are often asked to write blogs, eBooks and web content on subject areas we know next to nothing about. It's then up to us to become experts on a topic very quickly... or at least sound enough like experts [...]
On Tuesday the 12th March 2013, Pinterest posted an article with an announcement that many marketers had been waiting for, for a very long time. Oh, How Pinteresting! revealed that Pinterest would be introducing web analytics, allowing users to gather [...]
App store optimization (ASO) is almost completely different from web SEO, and it means taking care of several details that will get your app visible among all those competitors. By the last average count, Google Play offers users 1.5 million [...]
In this article, we'll go over the 5 best WordPress audience plugins that will help you better understand your website users, get information from them, and keep your website more secure. Google Analytics by Yoast Most website owners probably already [...]
Content has become a key piece of most consumer and B2B websites, with companies investing significant dollars in user friendly content to drive SEO performance, and customer engagement. Providing value to customers, and ensuring the investment is worthwhile can be [...]
Ever wondered if a crucial piece of text or code is present site-wide? Maybe some analytics, tracking, or tag manager code? Or how about when you need to find old email addresses, specific spelling errors or similar? This is where [...]
When Yahoo hired Marissa Mayer as CEO in July of 2012, Yahoo was in a long-term agreement that allowed Microsoft to serve the PPC ads on Yahoo search results. Many speculated that she would try to get Yahoo back into [...]
"Marketing is no longer about the stuff that you make, but about the stories you tell." Seth Godin When you publish a textual blog post, you can tell how engaging it is through comments, social sharing, bounce rate and so [...]
Aren't you tired of constantly hearing about how Google is going to replace traditional links with social links soon? Every few months, an "expert" publishes a case study explaining that social links are ranking factors, and then surmises that social [...]
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