Search Engine People logo - dark version

Link Building

The Difference Between Good Links and Great Links

Most search engines work around a similar model in which incoming links are one of the most important element in determining a page or site's quality. The higher quality a page, the higher ranking it receives in the engines. Make no doubt about it, all incoming links help boost a page's ranking in most search engines, but some links "count" more than others. Generally speaking, sites with higher rankings provide more authority than those with low rankings.

By |2014-04-22T09:06:03-04:00January 6th, 2012|SEO|

How to Get Links from Customers & Vendors

Look at any comprehensive list of link building techniques and you'll find something along the lines of get links from vendors or as your customer for a link. The trick, of course, is in how you frame that question. You [...]

By |2014-04-22T09:06:04-04:00December 27th, 2011|SEO|

Using SEOmoz Tools for Link Prospecting

As an in-house SEO, and with a budget competing with other marketing disciplines, it can be difficult to justify which SEO tools are vital, and which are more of a luxury. In-house SEOs do not have the resources of an agency, and need to choose carefully so as to maximize their budget.

By |2014-04-22T09:06:05-04:00December 9th, 2011|SEO|

6 Surprising Mistakes Many SEO’s Make

Any SEO will sympathize with these; I'm sure at least one of these will ring a bell, if not more of them. We need to stay updated and stay smart. SEO, link building, is not a numbers game; its not that simple. It is our job to protect our clients and give them the best of our services, sometimes that means changing our habits and learning from scratch, but that's just what we do.

By |2014-04-22T09:06:22-04:00November 28th, 2011|SEO|

3 Ways To Jump Start Your Viral Content

There are thousands of posts on how to create viral content (aka link bait). Most of these posts do not outline how they promote their viral content. When I first started relying on viral content I thought that if I built it well enough and quickly submitted it to several different sites it would magically take off and garner all kinds of back links. With that in mind, here are three ways to jump start your viral content...

By |2011-11-07T10:38:09-05:00November 8th, 2011|SEO|
Go to Top