Different social media sites provide a different benefit for users. Having a well rounded approach to your use of these networks is key to properly utilizing them, which means targeting each with a specific approach. You have to optimize content, [...]
Pinterest is great for photogenic businesses. Some businesses are just naturally pinnable: clothing retailers, photographers, and any business that works with food has learned this already. They can just read about how to use Pinterest for business and get [...]
2012 was definitely the year of Pinterest - one of the hottest topics in the tech press throughout the year as the new player in social media went from strength to strength, attracting more than 10 million users in record [...]
You're undoubtedly familiar with Pinterest, and if you are in an industry that has pioneered using the social networking site for business fashion, food, and photography are some of the standouts then you surely are aware of its value. But [...]
With the arrival of 2013 came the flood of New Year's resolutions. We're all going to write smarter, link better, analyze more, and debate less. Like every year, we start off with good intentions, but rarely do we have a [...]
You can't deny Pinterest is a power-player in social media. Despite only launching in 2010, it's the third-most used social media site in the United States. A visually-oriented medium seems like a no-brainer for brand building and indirect marketing, but [...]
Riding on the wave of image based social media sites Pinterest has captured our attention. Some times it's a marketers best friend. It can drive product awareness, sales, traffic and even links. At others...it can be the most confusing part [...]
As the "It" social network of 2012, Pinterest has gained over 10 million users in just over 2 years. Major brands are seriously looking to Pinterest to drive more traffic and increase sales. Is your business on Pinterest? Did you [...]
Just like other social networking sites, Pinterest lets other users follow each other. Just like any other form of social engagement or advertising it requires some form of investment whether financial or time. Just take note that if it's planned and executed well, the returns will be as fruitful.
Depending upon your local business goals, Pinterest can be a great way to build your customer engagement. However, like with other social media platforms, its important to understand the nuances of the audience on Pinterest and craft content which will [...]
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