Internet users of today expect that the pages they visit will be fast and smooth. They definitely notice when sites don't run well, so performance is a feature and performance optimization is crucial. For example, pages with longer load times [...]
If you're running a marketing campaign you need to start tracking your metrics. I know - it's annoying. The thing about tracking metrics is, at first glance, it doesn't seem like it's going to improve the campaign. Afterall, the emails [...]
The average number of business-related emails will touch to at least 140 each day in 2018. Consumers are already overburdened by the quantity of emails they receive each day and as such personalization is the only way to make your [...]
You have probably been told at least once that social media exposure is now as important as email marketing and search engine presence. But, how can you update your blog, send newsletter and promos and manage all your social media [...]
Once upon a time.... This is perhaps one of the most stimulating sentences we grew up with. It meant something exciting was going to be told to us which was going to transport us to another world. A bed time [...]
Copywriters are often asked to write blogs, eBooks and web content on subject areas we know next to nothing about. It's then up to us to become experts on a topic very quickly... or at least sound enough like experts [...]
On Tuesday the 12th March 2013, Pinterest posted an article with an announcement that many marketers had been waiting for, for a very long time. Oh, How Pinteresting! revealed that Pinterest would be introducing web analytics, allowing users to gather [...]
App store optimization (ASO) is almost completely different from web SEO, and it means taking care of several details that will get your app visible among all those competitors. By the last average count, Google Play offers users 1.5 million [...]
In this article, we'll go over the 5 best WordPress audience plugins that will help you better understand your website users, get information from them, and keep your website more secure. Google Analytics by Yoast Most website owners probably already [...]
Content has become a key piece of most consumer and B2B websites, with companies investing significant dollars in user friendly content to drive SEO performance, and customer engagement. Providing value to customers, and ensuring the investment is worthwhile can be [...]
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