The research is done, the content has been created, and a finished product is ready to live its life online. All outreach hopes to maximise effectiveness through engagement. No matter how visually stimulating the infographic, nor how many great witty [...]
You're undoubtedly familiar with Pinterest, and if you are in an industry that has pioneered using the social networking site for business fashion, food, and photography are some of the standouts then you surely are aware of its value. But [...]
Perhaps you are a freelance writer, who is just breaking into the field, or you are an aspiring blogger, but you dont consider yourself a wordsmith. In either case, you will likely come across topics that you simply have to [...]
Instagram took over the world of apps by storm. If you have a Smart Phone that supports Instagram, you probably downloaded the app and uploaded photos of cats, cars and selfies (Is 'selfie' in the dictionary yet?) Brands and marketers [...]
Whether your local internet marketing strategy includes local citations, geo-targeting, or local social media marketing, it is important to properly optimize your businesss website, when your business has more than one location. It is common knowledge among SEOs that it [...]
Almost any marketer will tell you it is best practice to have an editorial calendar to track all of your social activities. We all know we should have one and follow it, but sometimes it can be a challenge. Some [...]
For many people, the pay-per-click (PPC) industry is synonymous with Google AdWords. For the slightly more informed there is also BingAds (which give access to PPC advertising on Bing & Yahoo). However, one of the most under appreciated PPC platforms [...]
As your blog matures you may be considering offers from guest bloggers to contribute articles to your site. There are a lot of reasons that make inviting others to guest post attractive. First of all, they are a great way [...]
We just moved our site to a new domain, and while the process was a pain, it's done now and with no major issues. Here is how we did it -- and if I missed something, I hope you'll let [...]
As a runner, I can tell you that when you are first starting out as a beginner, things are difficult. Arms flail. Legs tend to wobble. Everything feels off balance. If you do it long enough though, your body starts [...]
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