Twitter is one of the most popular social networks around today, and it is an absolutely indispensable tool for marketers and advertisers alike. No one wants to just believe a point like that at face value, however, so lets look [...]
I am obsessed with reverse image search concept. I got excited when I saw its slow and unconfident birth a few years ago and I still find the concept fascinating: The ability to track all instances of an image across [...]
These days having a good web presence isn't just about having a website that lists your services. Your customers will expect you to have a host of social media pages, as well as the obligatory company blog on your [...]
In a previous article, I shared the 5 Core Steps to Consultative Selling. The steps were: building rapport, conducting a needs analysis, crafting a solution, proposing / selling the solution, and then servicing the account. Today, let's look at [...]
1. Size Matters Generally, the shorter your domain name, the better. That’s because it’s easier for people to remember and type in a shorter domain than a longer one. Consider the above example, Pets.com is better than something like PetsPetEmporiumAndPuppyStore.com. [...]
Social media is huge right now. And website owners have taken advantage of that by integrating like and share buttons on their websites which helps users share content faster and easier. As a website owner, you always want to make [...]
What's the #1 Tool to help do your SEO, Social Media or PPC job better? There are so many useful, time-saving and just plain cool marketing tools today. Actually there are so many it’s really tough to know which ones [...]
After completing our first study on whether or not Americans would consider purchasing from Canadian retailers, SEP wanted to take our research one step further. In order to understand how Canadian-based websites and companies are perceived in the eyes of [...]
Many SEO professionals spend their weekends watching Saturday Night Live (this one included, from time to time!) - but did you know that what you're seeing put into play week after week can actually make you better at optimizing marketing [...]
Every company is starting to prepare for 2016 now and with that they are looking for marketing strategies they can take into the New Year to increase their profits. On behalf of Search Engine People, I asked 40 online marketing [...]
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