When it comes to local SEO, creative local content is one of the best tools to get people engaged with a brand or business. A business's content marketing strategy should include the consistent production of various types of local-focused content. [...]
Whether you run a large corporation or a small local business, getting traffic to your brand's website is paramount. More traffic means more customers, better search engine rankings, and better visibility for your brand as a whole. It's likely that [...]
Experts are dime a dozen these days. Almost everyone seems to be spouting advice on what you should and shouldn’t do on social media, who you should follow and how you should tackle challenges to become the most successful startup [...]
Social media is increasingly becoming an important tool for any business to increase reach and develop social proof, brand awareness, as well as boost sales. The opportunities for business on social media are unprecedented, with literally billions of potential customers [...]
I have spent many years giving SEO advice to clients and it never ceases to surprise me how many people really have no idea how Google works. I guess I should not be surprised - the reason why they come [...]
As business owners we want our websites to be found by as many people as possible. We want to rank the highest for our chosen keywords, attract incremental organic traffic and build solid credibility within our respective industries. Link [...]
If you're using social media, you can't avoid using hashtags. They are everywhere, having spread from their original home on Twitter to almost every social media platform. The question is: how do you use them well? Why Use Hashtags? Before [...]
Every strategist who has at least a year's worth of experience has been responsible for developing a keyphrase strategy, either for their employer or clients. The general purpose of this deliverable is to identify and map out specific keywords [...]
We all are being pushed towards a mobile first consumer marketplace and SMB's are still lagging behind in terms of a mobile optimized website. With lightning speedtest internet connections and 4G standards already in place, the time has never been [...]
I love web developers. I love working with web development teams, I love arguing about strategy and solutions, I love that we speak the same language. I feel connected, comfortable, and energized talking implementation, solutions, and use cases. I work [...]
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